Lighter, stronger, smarter. Just a few simple words, however, these form the backbone of every product feature. Before something is added to a Dom Reilly product we first ask, “How can we make it lighter, stronger or smarter?”
The Founder of the company, Dominic Reilly, initiates, commissions and signs off every product himself.
Building on his previous role as Head of Marketing within a Formula One team, Dominic has infused the operation with the very culture of the sport: an implacable drive to create the very best.